Artificial intelligence (AI) is on the verge of transforming market research. Companies like Remesh, Canvs and SightX (to name just a few) are using AI to speed the time to deeper, richer insights. Without a doubt, there are many benefits to automation, machine learning and AI.
Read MoreHere’s a riddle for you: which came first, the all-male panel (affectionately referred to by many as “the manel”) or the conference requirements that shaped it? In 2020 the veil of bias—disguised as expertise—that permeated so much of our world, in the market research industry and beyond, has been lifted.
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